Resources & Guides
Field guides for getting your business found — by Google, by the customers searching, and by the AI assistants they now ask first.
61 guides
Free tool · AI SEO
AI Visibility Checker: See If Your Business Shows Up in AI Answers (Free Skill)
A free, open-source Claude skill that checks whether your local or home-service business shows up when customers ask ChatGPT, Perplexity, or Google AI for a recommendation, and hands back the fixes that get you named.
Run the checker→Jan 2026Comparison
Traditional SEO vs AI SEO (AEO/GEO): What Changed and What to Do
- What’s the difference between traditional SEO and AI SEO?
- Does AI SEO replace SEO?
- Which AI platforms matter most right now for discovery?
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Sep 2026Perplexity
Perplexity vs Google: Generative Engine Optimization
- What is the biggest difference between Perplexity and Google for SEO?
- How does content discovery work in Google AI Overviews vs Perplexity?
- Do citations matter more for Perplexity than for Google?
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Sep 2026Perplexity
Perplexity Citations: How to Get Cited and Track Where You Appear
- What are Perplexity citations?
- How does Perplexity choose which sources to cite?
- How do I get cited by Perplexity?
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Sep 2026AI SEO
AI Discovery Surfaces: AEO/GEO Optimization for Local Business Visibility
- What’s the difference between SEO, AEO, and GEO?
- Which AI surfaces matter most for “who should I hire near me?”
- Do I need different content for every AI platform?
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Sep 2026Perplexity
Perplexity AI Optimization: How to Get Cited (and Drive High-Intent Traffic)
- How do I optimize for Perplexity AI?
- What pages are most likely to get cited by Perplexity?
- Does domain authority matter for Perplexity?
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Sep 2026Perplexity
Perplexity Local Optimization: How to Win Citations for Service Businesses
- Should local businesses prioritize Perplexity?
- What local topics get cited most in Perplexity?
- Do service pages get cited, or only blog posts?
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Sep 2026Perplexity
Perplexity Optimization Services: What’s Included (and What Actually Works)
- What are Perplexity optimization services?
- Can anyone guarantee Perplexity citations?
- What deliverables matter most?
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Sep 2026Perplexity
Perplexity Optimization Company: How to Choose a Citation-Focused Partner
- What should a Perplexity optimization company deliver?
- How do I evaluate whether they understand citations?
- Do I need a specialized Perplexity agency?
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Sep 2026Perplexity
How to Optimize for Perplexity: Reference-Style Content Checklist
- What’s the fastest way to optimize for Perplexity?
- Do I need to cite other sources on my site?
- What writing style works best for Perplexity?
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Sep 2026Perplexity
How to Measure Perplexity Citations and Traffic (Without Guessing)
- Can I see Perplexity as a traffic source in analytics?
- What’s the simplest way to track Perplexity impact?
- How do I do prompt testing for citations?
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Aug 2026Website builders
GoDaddy SEO: What's Included, What It Costs, and What It Misses
- How much does GoDaddy SEO cost?
- What's included in GoDaddy's SEO package?
- Is GoDaddy bad for SEO?
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May 2026Local SEO
How Google Ranks the Local Pack (and Where Your Profile Fits)
- What are the three Google local ranking factors?
- What's the difference between the local pack and the map pack?
- Does Google Business Profile replace having a website?
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